Access Got Easier. Attention Got Harder. I've been in the music business for 35 years, and one thing has become increasingly clear to me: The music business I started in doesn't exist anymore. That's not necessarily a bad thing. In many ways, artists today have opportunities we couldn't have imagined when I started. But easier access hasn't made building a career in music easier. It has simply changed where the difficulty is. How We Built a Record in 2004 In 2004, I was part
DJ Riddler
5 days ago4 min read
Explore music industry insights from DJ Riddler on DJing, music production, nightlife, entertainment marketing, artist development, AI, and the business behind live events.
