Rich Pangilinan | DJ Riddler
Billboard Top 10 Artist • Z100 & KTU New York • Tommy Boy Records • 15 Countries • 35+ Years
Director of Entertainment Warehouse Live Midtown | Talent Buyer | Marketing Executive | DJ & Producer
Leading the future of live entertainment and music production. A visionary executive at the intersection of media, AI, and nightlife.
Current Projects
Driving the future of live entertainment and media through strategic leadership and visionary production.
Director of Entertainment
Warehouse Live Midtown
Leading the creative vision and artist development for Houston's premier live music destination, ensuring high-impact entertainment experiences for a diverse global audience.
DJ Riddler Music
Independent Artist & Producer
Curating and producing original music that bridges the gap between classic radio formats and modern digital soundscapes.
AI + Entertainment
Strategic Consultant
Exploring the intersection of artificial intelligence and live performance, focusing on data-driven marketing and immersive audience engagement.
Media & Content
Creator & Executive Producer
Developing high-profile podcast episodes and commentary series that dissect the evolution of music, marketing, and the nightlife industry.
30+ YEARS EXPERIENCE • RADIO • MUSIC PRODUCTION • NIGHTLIFE • VENUE MANAGEMENT
The Visionary Behind the Beat
Rich Pangilinan started behind the turntables in Chicago and ended up on the biggest radio stations in New York — becoming the first Filipino-American mixshow DJ on commercial radio in New York, Austin, and San Antonio.
Over 35 years his career has taken him from Z100 and KTU in New York to Tommy Boy, MCA, and Ultra Records, to Billboard's Top 10 Selling Artists of All Time on the Dance/Electronic chart — alongside Armin Van Buuren, Tiesto, and Moby.
Today he serves as Director of Entertainment at Warehouse Live Midtown in Houston, where he oversees talent buying, marketing strategy, and live event production. He's now focused on the intersection of live entertainment and AI — exploring how technology is reshaping how venues, artists, and promoters connect with audiences.
This site is where he shares what he's learned — and what he's still figuring out.
Insights & Media
The Stage & The Backstage
A visual chronicle of industry events, live performances, and the creative energy that defines the music landscape.
